Our pre-production process and seasoned interviewer/coach
are our key differentiators that allow you to share the enthusiasm about the customer experience you provide in a way that is contagious to prospects. Here's what Paul Winsor thought of the process:
Each project is unique. As a starting point for budgeting purposes, we have created 4 packages that can be used AS IS if appropriate or customized to your exact requirements. Each one produces a total of 13 videos with varying degrees of preparation and shoot day complexity:
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1 X 3 to 5-minute English video with 1 music track for your Home Page
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12 X 1 to 3 minute English social media “single cut” videos with music
Bronze Package
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You provide the interview questions
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A seasoned interviewer to facilitate a thoughtful conversation
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Standard lighting/camera, 1 day, 1 location
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Up to 5 interviews, editing, titling
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Light Supporting footage capture
Silver Package
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You complete our proprietary value proposition & customer experience questionnaire that we discuss & clarify. We will develop custom interview questions based on your answers to draw out what delighted your customers in a relaxed & authentic way.
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A seasoned interviewer to facilitate a thoughtful conversation
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Standard lighting/camera, 1 day, 1 location
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Up to 5 interviews, editing, titling
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Light Supporting footage capture
Gold Package
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The Silver Package PLUS, prior to writing the interview questions, we test what you tell us with a “SO WHAT” test. We research your top 3 competitors to ensure differentiation and verify you’re not just keeping up with the Jones’
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Makeup
Platinum Package
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The Gold Package PLUS up to 3 additional key members of your team complete the value proposition questionnaire. We consolidate the responses and discuss in-depth during a half day in-person brainstorming session to ensure alignment and clarity around why customers love the customer experience you provide
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Premium lighting/camera, 1 day, 1 location
